Twitter is a great medium for dialogue with people you otherwise wouldn't be able to talk to. And of course the heads of the biggest industry in the world, the automotive industry, should make use of Twitter, right? But they don't: There's no European automotive CEO actively engaging on Twitter ... except Dr. Karl-Thomas Neumann at Opel.
As part of the company’s growth plan, Opel continues to strengthen export outside of Europe. Opel partner Liberty Automobiles, the award winning GM dealership, now officially unveiled the 2013 Opel line-up to a large crowd of enthusiastic car lovers in its Dubai Showroom.
Opel presents four world premieres at this year’s Geneva Motor Show (public visitor days March 7 – 17, 2013). The new mid-size class Cascada convertible, the urban crossover concept ADAM ROCKS, the rallye concept ADAM R2 and the Zafira Tourer 1.6 CDTI will all be revealed at the Opel press conference on March 5 at 9:00 a.m. in Geneva Palexpo, Hall 2, Stand 2231.
At the Geneva Motor Show (March 7-17, 2013) Opel will introduce its all-new generation diesel engine, the 1.6 CDTI ECOTEC, in the Zafira Tourer. This new powertrain is the cleanest diesel engine in Opel’s history.
Customer demand for the Mokka continues at a high level across Europe, with Opel’s new SUV reaching one record order mark after another. After just a few months, a total of more than 80,000 orders have now been received from all over Europe.
Offering 61,000 exterior variations and nearly 82,000 for the interior, as well as a state-of-the-art IntelliLink infotainment system, the lifestyle Opel ADAM is the true champion of individualization – and the best connected small car around.
Opel returned to motorsport with the ADAM “Cup“ in November 2012. At the Geneva Motor Show the brand now presents another star in the firmament: a new concept study of the recently introduced ADAM lifestyle car, built based on FIA R2 regulations.