Oct 28, 2015
Rüsselsheim. The Opel Movano, Vivaro, Combo and Corsavan are really picking up speed: after just the first six months of this year, Opel was able to announce a result that exceeded expectations. This positive trend has continued, and the company has now already sold more light commercial vehicles (LCV) this year than in all of 2014. To mid-October, already more than 85,000 orders were received in Europe.
“This is a fantastic accomplishment for our newly created team,” says Steffen Raschig, Director Commercial Vehicles. “We were also able to significantly grow the segment shares of our three core models Combo, Vivaro and Movano. Overall, our LCV business grew by more than 26 percent – while the European market grew by just almost eight percent.”
Last year Opel bundled all LCV activities in a new European organization led by Steffen Raschig with the goal of significantly expanding the LCV business within the framework of the DRIVE! 2022 growth strategy. The new initiative is bearing fruit. The new Vivaro made the biggest leap with growth of 1.9 percentage points and now holds over 11 percent market share in its segment. In addition, Opel generated more than 100,000 orders for the Vivaro since order books opened.
Compared to all of 2014, the company’s strongest growth in the CV business was in Ireland (+ 50 percent), Poland (+ 20 percent), Finland (+ 19 percent), Spain (+ 12 percent) and France (+ 11 percent).
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